Public Program - HRD Corp Claimable
ICF Level 1
Coach Accreditation
Program (ACC Accreditation)
Our Positive Coach Leader Program
ICF Level 1 Certification
Your Pathway to ICF ACC Credentials
This is an approved International Coaching Federation (ICF) accredited coaching program which designed to meet ICF Level 1 Accreditation and is intended to provide participants with coach education that is accredited by ICF Coaching Education. The program is 64 hours and is designated pathway to becoming an ACC credentialed coach with ICF. Graduates from a Level 1 education and training programs may apply for the Associate Certified Coach (ACC) Credential using the Level 1 application pathway.
Developing Next Generation Coaches at the Forefront of Transformation
Why Our ICF Level 1 Program?
Future-Proof Your Career
Next Generation Coaching Program focused on skills to thrive the Future of Work including Emotional Intelligence, Positive Psychology, Agility, Wellbeing, Resilience, Diversity, Equity & Inclusion in the current Age of Digitalization Transformation.
Top-Tier Coach Faculty
Our program faculty are PCC and ACC with significant corporate experience as ListCo Chair & Board of Director and on Global Committees at ICF Foundation and ICF Diversity, Equity & Inclusion.
World-Class Expertise
Our program director lectures & coaches with Top Global Business Schools at Melbourne Business School, Birmingham Business School and Emeritus (in partnership with Top Global Business Schools).
APAC Tailored - Global Focused
Asia Pacific tailored program delivered in Malaysia, Hong Kong and Singapore designed for specific nuances of becoming an ICF Credentialed Coach in the Asia Pacific region, with a Global outlook.
Expert-Led Transformation
Our program founders is ICF PCC Accredited with significant experience coaching at C-Suite levels and delivered some of the world’s largest corporate Digital & Cultural Transformation Programs.
Professional Coach Training Structure
- 10 Days - Online Learning
- 7 hours - Per Day
- Total: 70 Hours (Meeting ICF's 64-Hour Requirement)
- * includes the 10 hours Mentor Coaching required for your ACC Application
Training Content
Learning Labs to learn the ICF Gold Standard of Coaching Core Competencies including:
01
02
03
04
05
06
07
08
Cultivating Learning and Growth
Coaching Labs for coaching practice supervised by ICF Professional Certified Coaches. Participants will get feedback of their coaching competencies and learn 12 different real life coaching cases with debriefing led by practising coach supervisor.
There is pre-reading for the training course, 6 hours of reflective learning, 1 research paper writing and submission of 30 minutes of coaching recording at ACC Level demonstrating participant’s coaching skills.
Next Cohort - September 2024 - Online Program
10 Days – Online Learning
7 hours – Per Day (9am – 5 pm with 1 hour lunch)
Total = 70 Hours – (Meeting & Exceeding ICF’s 64-Hour Requirement for this Program)
*includes the 10 hours Mentor Coaching required for your ACC Application.
This program will be Online via Zoom.
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Online Program |
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Dates |
Time |
Dates |
Time |
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Saturday 07 September 2024 |
9am – 5pm (7 Hours) |
Saturday 12 October 2024 |
9am – 5pm (7 Hours) |
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Saturday 14 September 2024 |
9am – 5pm (7 Hours) |
Saturday 19 October 2024 |
9am – 5pm (7 Hours) |
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Saturday 21 September 2024 |
9am – 5pm (7 Hours) |
Saturday 26 October 2024 |
9am – 5pm (7 Hours) |
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Saturday 28 September 2024 |
9am – 5pm (7 Hours) |
Saturday 02 November 2024 |
9am – 5pm (7 Hours) |
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Saturday 05 October 2024 |
9am – 5pm (7 Hours) |
Saturday 09 November 2024 |
9am – 5pm (7 Hours) |
*with 1 hour lunch each day
Program Fees
RM12,000 (HRD Corp Claimable – Public Program)
Meet Our Coaching Faculty
Eric Toh

Kenneth Chai

Zahrah Zaid

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eric.toh@etpotential.com
+60 17644 6032
Eric is a seasoned executive coach and management consultant with over 25 years’ professional experience in Asia, Europe, USA and Australia. Eric is a Professional Certified Coach (PCC) with the International Coaching Federation (ICF) and on ICF’s Global Diversity & Inclusion (D&I) Cultural Committee (2022 – 2024).
Eric has an MBA, USA and a BSc (Honours), Australia and worked at senior levels at KPMG in Australia and London. With extensive experience with training and coaching assessments, Eric is a DISC Master Trainer with DISC Flow® and Master Trainer for Genos® International Emotional Intelligence.
He is accredited in MBTI® Step II, Leadership Analysis Effectiveness (LEA360™) and official authorised trainer for Country Navigator™, Culture Wizard™ (both cultural and diversity profile assessments) and Implicitly® (Harvard University’s Unconscious Bias Assessment). Eric is also a Human Resources Development Fund (HRDF) Accredited Train the Trainer (TTT) in Malaysia


kenneth.chai@etpotential.com
+60 12-225 5352
Kenneth is a corporate director and he serves as an Independent Non-Executive Director in a public listed company. He is passionate about helping organisations achieve success in their sustainable business journeys, and developing and empowering their leaders.
He is an Ambassador of the International Coaching Federation Foundation, a member of the International Coaching Federation, and a member of the International Coaching Federation Malaysia Charter Chapter. He is also a Certified Sustainability Practitioner and a member ofthe Institute of Certified Sustainability Practitioners.
Kenneth is a Professional Certified Coach credentialed by the International Coaching Federation and a HRD Corp Accredited Trainer. As a coach and facilitator, Kenneth is passionate about facilitating executive, leadership and personal development and transformation so that people become better versions of themselves at their workplaces and in their personal lives.
Specialising in emotional intelligence, Kenneth shapes emotionally intelligent future leaders, develops leaders to lead with emotional intelligence, and helps people connect better with others and achieve their desired results.


zahrah.zaid@etpotential.com
+60 12 326 6881
Zahrah is an experienced leadership coach, facilitator and senior HR practitioner. She is an Associate Certified Coach (ACC) with the International Coaching Federation (ICF).
Zarah is a Genos® International Emotional Intelligence (EI) Practitioner and a Certified Insights Discovery® Practitioner.
With an MBA and BSc from the University of Bridgeport, Connecticut, USA, Zahrah has held senior HR positions including as CHRO Malaysia Airlines and Danone. Zahrah works with senior executives at C-Suite level for global multinational corporations (MNC) and a number of major Malaysian Government Linked Companies (GLCs) in Cultural Transformation, Talent, Organisation Development, Learning & Development.